Style Tips for Far East

Ann-Marie takes her place in January issue of ELLE Thailand. And as usual, she carries the streetwear like true fashionista, with her epic manga features that Asia loves.

Best from Berlin!

Check our Emmi on Berlin runways! She's shining like never before, and that charisma has been noticed also by another markets. Walking to respected German designers like Michael Sonntag and Perret&Schaad, she proved that success can be reached peacefully and step by step. In this case, those steps are taken on high heels! Next Stop: LONDON!

Fashionable Weekend Behind

Quality before quantity: That's the first quote of Brand, and also audience and professionals seems to notice it here and far away. This weekend brought us Finnish Catwalk; just a shadow of big fashion fairs in past, but still bringing something out from Finnish fashion professionals. Take a look at blog titled "My Daily News", and it seems our maginificient team captures the attention, from stage to stage.

Take a look at "My Daily News" clicking HERE!

Strike from Silence

The new star is rising on the northern sky... and some of the rays have reached the deepest core of fashion industry in Paris already. It's time to look at the coolest magazines in Finland and Sweden, when our Brand New Kirsi P. is already making her way to the big screen. Thumbs up, and maybe we hear London calling in February!

Such Noblesse!

I think we've found the endless source of editorial energy! And that wind blows from Far East... even weeks after Anu arrived back home. And the wind is warm although it travels all across the Siberia! That's the way we like it.

Berlin & London shows waiting, and who knows what else will show up when Milan and Paris finally get waken up next week.

Dame Collezioni

For Russians with Love, from Paris, starring Emmi. Fall '09 issue of Collezioni magazine. Versatility rules!

Hungarian Runaway!

What happens, when a Japanese clothing house hire production company from Los Angeles to produce campaign and catalogue for them? They produce it in Budapest, Hungary with a Finnish model staying in Germany, booked by London agency. Makes sense, absolutely! But, when the girl is our Emmi, you can take her anywhere, anytime and wearing anything - and still looking worth of all these pictures of FREE'S SHOP f/w 09-10. Take a seat next to her and see both sides of the river, underground and lonely streets night time. (But was it necessary to bring that rally-equipped rusty Wartburg there, really?)