Chic in Jeans

Saara delivers 70s urban chic feelings in the lookbook & ads for Renhsen Jeans Paris, s/s 2012. Photographed by Melanie Elbaz.

Dark Red Side

Sonja C brings her spectacular lips to the pages of REVS magazine, photographed by Federico Cabrera.

Anu in ELLE April

Unstoppable editorial force ANU catch pages from Finnish ELLE April issue, photographed by Jesse Laitinen and styled by Mia Dillemuth.

Anna&Anna for Trendi

Finland has given lots of exposure for Brand girls lately: like March issue of Trendi, which includes editorials with both of our inspiring Annas. Anna Nevala takes sub-marine depth into the colors, in editorial photographed by Otto Virtanen and styled by Lilli Maunula. Anna Sarvi opens her Finnish editorial path in the editorial by Nina Merikallio and Emilia Laitanen.

South Side Beauty

Which might be better option for a model to spend her time over January-February: Finland with four hours daylight, strong icy wind, minus 20 degrees celsius and all-so-positive fellow folks OR summer of South Africa, under bright sun and gentle breeze from the sea? We chose the second option for our Noora and Viivi, and can't complain the results. It's not all in magazines or money jobs - it's what gets stuck to their hearts when they can skip the dark season. It's summer inside - and it won't get unrecognized by the clients either, even here in the Northern side. Photography by Christoph Musio

Kirsi P. for O'2nd s/s 2012

Kirsi P. gets playful together with Frida Gustafsson, in St.Tropez-themed campaign for O'2nd. Photographed by Tim Walker... who else? Check also the making of-video, and get to the mood!

Saara for Moncler Gamme Rouge a/w 2012